§ The Bite MethodProprietary · five-phase · transparent

The method is published.
The results are proprietary.

We publish our methodology because the leverage is in execution, not in secrecy. A decade inside search systems distilled into a repeatable five-phase engagement — Audit, Diagnose, Architect, Execute, Monitor. Each phase produces a named deliverable your team owns.

§ 01 — Five phases
01

Audit

Day 01 — 10
6 platforms500+ queriesBaseline report
We run 500+ prompts across ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews, and Microsoft Copilot. Each query is mapped to a buyer-intent cluster. We record what the model recommends, which sources it cites, and where your brand sits versus the three competitors AI names most often.
Deliverable · a 32-page baseline with platform-by-platform citation-share, gap maps, and a competitor inclusion matrix.
02

Diagnose

Day 11 — 21
Content gapsEntity deficitCorpus gaps
We quantify the three deficits that keep you out of AI answers — content gaps (passages models can't extract), entity deficits (Wikidata claims you lack, disambiguation collisions you own), and corpus gaps (high-authority sources where competitors are cited and you aren't). Every deficit carries an estimated citation-rate lift.
Deliverable · a prioritized gap register with effort vs. leverage scoring for every remediation.
03

Architect

Day 22 — 30
90-day roadmapPillar planEntity plan
A sequenced 90-day roadmap ordered by leverage coefficient — not alphabet, not month, not client comfort. Content pillars, schema deployment, entity claims, authority placements — each scoped with owner, cost, and expected citation-share lift. Your team sees every assumption.
Deliverable · a signed-off execution plan and a shared dashboard for live progress.
04

Execute

Day 31 — 180
Embedded teamWeekly shipMonthly exec review
A senior strategist, writer, entity engineer, and analyst embed against your roadmap. We ship every week. Your team owns approvals; we own velocity. Monthly executive review reconciles citation-rate movement against plan and surfaces the next quarter's recalibrations.
Deliverable · shipped pages, schema deployments, Wikidata claims, corpus placements, and a running burn-down.
05

Monitor

Ongoing
Weekly scansDrift alertsQBR recalibration
Continuous monitoring. Weekly scans detect drift from model updates within days, not quarters. Intervention protocols are pre-defined and pre-approved. Every quarter, we recalibrate the roadmap against live platform behavior. You never wonder whether your visibility is holding.
Deliverable · a live dashboard, weekly digest, and a named escalation partner.
§ 02 — Operating principles
01

Evidence over narrative

Every recommendation traces to a query log, a citation study, or a platform behavior. No thought-leadership-as-strategy.

02

Durable over novel

We optimize for what compounds across model updates, not what spikes for a week. Platforms change; principles persist.

03

Senior-led by default

The person who scopes the engagement runs the engagement. No bait-and-switch from partner to associate.

04

Published methodology

Our playbook is public. The leverage is in execution — not in keeping secrets from your team.

05

≤ 3 clients per strategist

We cap load to preserve the craft. It is the only way senior attention survives the engagement.

06

Outcome-staked retainers

We publish what we expect to move and stake our retainer on moving it. If we don't hit, we don't bill the quarter.

§ Begin

Every engagement starts with an audit.

Schedule a strategy call →